Special Campaign for Hikaru Utada's Upcoming Single 'Gold -Mata Au Hi Made-' is Rolled Out with Single Artwork and New Artist Photo

Campaign Applicants Will Have A Chance To Win Original Gold Mirror Featuring Cover Art of
“Gold -Mata Au Hi Made-”

TOKYO, JAPAN – 12 July 2023 – To celebrate the highly-anticipated release of Hikaru Utada's upcoming single “Gold -Mata Au Hi Made-” on 28 July, an exciting campaign has been launched! In this campaign, 300 lucky winners will have the opportunity to receive an exclusive Original Gold Mirror featuring the cover art of the forthcoming track. Fans from around the world are invited to participate. Additionally, the artist has unveiled the captivating single artwork and their latest artist photo, stoking anticipation for the imminent release.

Fans can take part in the campaign to win an Original Gold Mirror by participating through Apple Music Pre-add, Spotify Pre-save, or iTunes Pre-order (*iTunes Pre-order will start from 19 July). The special gold-colored mirror, adorned with the cover art of “Gold -Mata Au Hi Made-,” will be awarded to 300 winners. As an added bonus, all applicants will be able to download an exclusive wallpaper featuring Hikaru Utada's stunning new artist photo. The application period ends at 23:59 on 27 July, the day before the release of the song.

The bold single artwork for “Gold -Mata Au Hi Made-” and Hikaru Utada's latest artist photo, both revealed today, were captured by renowned photographer Takay, who also worked on the album artwork for their critically acclaimed 2022 album BAD MODE. The photoshoot took place in London during the early days of this summer. The outstanding white costume worn by Hikaru Utada in the photography was designed under the supervision of Kyohei Ogawa, stylist of Utada, and meticulously crafted by Tomo Koizumi, a highly regarded Japanese designer based in Tokyo, renowned for collaborating with top-tier artists like Sam Smith. Together, they have masterfully brought to life a creation that accentuates the essence of the song's world.

The much-anticipated upcoming single “Gold -Mata Au Hi Made-” serves as the theme song for the film “KINGDOM: The Flame of Destiny.” Since its announcement in early June, the single has generated immense excitement among fans. The track is co-produced with A. G. Cook, following the success of “One Last Kiss” and “Kimini Muchuu.” Last week, on July 8th, film distributer TOHO unveiled another trailer featuring the first verse and chorus of the single, further immersing fans in the captivating world of KINGDOM, accompanied by Utada's poignant track, which beautifully captures the essence of the film's melancholic narrative.

To participate in this campaign, please visit https://cp.digle.tokyo/utadahikaru/gold/en. To have a sneak peek of “KINGDOM: The Flame of Destiny” with the first verse and chorus of “Gold -Mata Au Hi Made-,” please visit https://youtu.be/bYIptnTYxOQ.

Release Information
Hikaru Utada's upcoming single “Gold -Mata Au Hi Made-”
Set to release on 28 July 2023
https://erj.lnk.to/UtadaGold

About Hikaru Utada
Since their debut on 9 December 1998, Hikaru Utada has achieved numerous remarkable milestones in their career. Their debut single “Automatic/time will tell” sold over two million copies, propelling them to become one of Japan's top artists at the young age of 15. Just a few months later, their first album “First Love” shattered Japanese CD sales records that still stand unbroken today. In 2022, their eighth album “BAD MODE” garnered high praise both domestically and internationally, and was crowned as the best album of the year by the internationally renowned music media, Pitchfork. The Netflix series First Love, inspired by Utada's eponymous single, achieved tremendous success in Japan and across Asia. Celebrating their 40th birthday, an online event titled “40-Dai-Wa-Iroiro♫” was held on 19 January 2023. On 28 July 2023, Utada is set to release their new single “Gold - Mata Au Hi Made” serving as the theme song for the film KINGDOM: The Flame of Destiny.

About “KINGDOM: The Flame of Destiny”
Plot:
War orphan Shin embarks on a journey with the young king, Eisei, to unify China. Suddenly, a large enemy force led by Zhao starts to invade Qin. To solve this national crisis, Eisei assigns the great general Ohki to lead the battle as commander-in-chief. Shin is given the name Hishintai for his squad and a reckless special mission from Ohki. While Ohki's return to the battlefield leaves a mystery, the story reveals Eisei's formerly unknown past. Shin's destiny begins to move toward the dream he shared with his lost friend - to become a great general.

Release date: 28 July, 2023
Director: Shinsuke Satō
Writers: Tsutomu Kuroiwa & Yasuhisa Hara
Music: Yutaka Yamada
Cast:
Kento Yamazaki, Ryō Yoshizawa, Kanna Hashimoto, Nana Seino, Shinnosuke Mitsushima, Amane Okayama, Takahiro Miura, Anne, Yuki Yamada, Masahiro Takashima, Jun Kaname, Masaya Katō, Mitsuomi Takahashi, Yusuke Hirayama, Ainosuke Kataoka, Kōji Yamamoto, Masami Nagasawa, Hiroshi Tamaki, Kōichi Satō, Takao Osawa
Based on: “KINGDOM” by Yasuhisa Hara (Serialized in Weekly Young Jump by SHUEISHA)
Credits: ©Yasuhisa Hara/SHUEISHA ©2023 “KINGDOM” Film Partners
Official website: http://kingdom-the-movie.jp
Official Twitter: https://twitter.com/kingdomthemovie
Official Instagram: https://www.instagram.com/kingdom_movie